Souq has always been identified as the place where consumers can buy electronics. Yet, the platform offers a variety of products that are not inclusive to electronics only. The videos work on changing that perception and showcase the range of products available on the platform.
It was a series of videos aiming to position Souq as the one stop shop for all the clients’ needs.
We worked on producing trendy and relevant video content across three markets (UAE, KSA & EGY) that reflects the wide range and variety of available products on Souq.
These videos are delivered in different dimensions (horizontal, square and vertical) to suit all social media platforms.