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Diabetes Awareness Campaign

PROJECT INFO

Project name: Diabetes Awareness Campaign
Client: Sanofi Pharmaceuticals – MOH
Country: UAE
Type: 2D Animation videos

HIGHLIGHTS

In co-operation with MOH, we worked on providing very precise information about diabetes. Starting from explaining what is diabetes in a simple way and avoiding sophisticated medical terms to help patients know exactly the nature of their illness. Then representing the essential lifestyle modification they need like changing their food habits, how to take care of their feet to avoid diabetic feet and how to have regular exercises to maintain normal blood sugar levels.
This campaign is provided in two versions English and Arabic to ensure the delivery of its messages to a wide range of patients.

Project Team

Hossam Eldin Shokry  — Project Manager
Nourhan Magdy —  Art Director & Copywriter
Mai Seif — Illustration
Ahmed Salah — Animation

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